The new CX-5 is proving to be a bright spot for Mazda, which has announced plans
to increase production capacity of the compact crossover by 20 percent, from
200,000 to 240,000 units per year. This will be achieved by expanding production
from Mazda's Ujina Plant No.2 in Japan to also include Ujina Plant No.1.
The news follows a previous announcement from the automaker that it would
expand production of the CX-5 from 160,000 units to 200,000 units.
The Japanese brand said that since sales began in February this year, demand
has far surpassed initial estimations and that it has upgraded its annual global
sales target from 160,000 to 190,000 units for the fiscal year that ends on
March 31, 2013.
According to the company, as of July 1, it has received 24,000 orders in
Japan, more than doubling the annual domestic sales target in less than five
months from the beginning of sales, while in Russia, there are more than 10,000
orders compared to an annual sales target of 12,000 units. In the States, Mazda
has sold a little over 16,000 CX-5s from the end of February through June.
In related news, Mazda announced it will be doubling production capacity of
its SKYACTIV-D diesel and SKYACTIV-G gasoline engines, which are offered on
several models including the CX-5 and Mazda3 (only the petrol unit), from
400,000 units to 800,000 units per year in October 2012.
Both types of engines will be offered on the brand-new Mazda6 coming next
year.
Mazda is targeting annual sales of 1,700,000 vehicles globally in the fiscal
year ending March 2016, with 80 percent of these cars to employ SKYACTIV
TECHNOLOGY.
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